Brand | About Us | Hanwha Advanced Materials
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Vision

Vision and slogan created together by employees

Our vision was established based on the principles of empathy, participation,
and consensus through company-wide workshops and employee surveys.

Vision

Our technology advances, connected with new wave

We will lead a new wave of revolution with differentiated material technologies for future mobility
and green energy industries.

Slogan

Be Greener, Be Lighter, Be More

To become greener, lighter, and much greater

Vision Philosophy

Our vision indicates new connections with future industries through our technologies.

Vision
  • Our technology advances
    Differentiated material technologies for future mobility
    and green energy industries
  • Connected
    Connected with future industries
    Connected with partners
    Connected with upstream/downstream businesses
  • New wave
    New growth engine to prepare for the future era
    Providing sustainable life for the next generation
    Dynamic and flexible thinking

Meaning of the slogan

Our slogan conveys our bold challenge and will for a sustainable future.

  • Be Greener
    We shape sustainable tomorrow
    for future generations
    through eco-friendly materials
    technology.
  • Be Lighter
    We provide new value
    for the future mobility era
    through lightweight technology.
  • Be More
    We shape a better tomorrow
    through next-generation materials technology.

Mid- to long-term strategic direction for the future

Our slogan conveys our business strategies for the future.

Strategy
  • Be Greener
    Become global top player in solar materials
  • Be Lighter
    Become leader in the electric vehicles (EV) market with
    superior competitiveness on cost and technology
  • Be More
    Entering new businesses based on
    differentiated/advanced R&D